{"id":81,"date":"2025-11-10T13:31:36","date_gmt":"2025-11-10T13:31:36","guid":{"rendered":"https:\/\/ligatures.fba.up.pt\/sig\/?p=81"},"modified":"2026-06-08T19:29:33","modified_gmt":"2026-06-08T19:29:33","slug":"diego-vainesman-masterclass","status":"publish","type":"post","link":"https:\/\/ligatures.fba.up.pt\/sig\/2025\/11\/10\/diego-vainesman-masterclass\/","title":{"rendered":"Diego Vainesman Masterclass"},"content":{"rendered":"\n<p class=\"wp-block-paragraph\"><strong>Conference &amp; Workshop with Diego Vainesman: &#8220;Dorothy y el Jardinero&#8221;<\/strong><\/p>\n\n\n\n<p class=\"wp-block-paragraph\">On <strong>November 11, 2025<\/strong>, the Master in Graphic Design and Editorial Projects (MDGPE) hosted acclaimed designer and educator Diego Vainesman for a dynamic conference and workshop titled &#8220;Dorothy y el Jardinero.&#8221; <\/p>\n\n\n\n<p class=\"wp-block-paragraph\">The event, organized in collaboration with the Ligatures SIG, focused on lateral thinking and the intersection of conceptual rigor with typographic discipline. Vainesman, a former leader of the Type Directors Club, guided students through a &#8220;Calligram Workshop,&#8221; challenging them to transform words into visual stories using only black and white typography. The session emphasized the power of &#8220;one clear idea&#8221; over decoration, urging students to use type to think, critique work effectively, and refine their designs through rapid, iterative practice. The day concluded with a &#8220;Wall of Words&#8221; critique, where students learned to articulate their design decisions under professional pressure, reinforcing the lesson that simplicity and structural discipline are key to powerful communication.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><a target=\"_blank\" rel=\"noreferrer noopener\" href=\"https:\/\/mdgpe.fba.up.pt\/?p=1717\">Read more about the conference and see the student work here.<\/a><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Conference &amp; Workshop with Diego Vainesman: &#8220;Dorothy y el Jardinero&#8221; On November 11, 2025, the Master in Graphic Design and Editorial Projects (MDGPE) hosted acclaimed designer and educator\u2026<\/p>\n","protected":false},"author":1,"featured_media":82,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_jetpack_newsletter_access":"","_jetpack_dont_email_post_to_subs":false,"_jetpack_newsletter_tier_id":0,"_jetpack_memberships_contains_paywalled_content":false,"_jetpack_feature_clip_id":0,"_jetpack_memberships_contains_paid_content":false,"footnotes":"","jetpack_post_was_ever_published":false},"categories":[5,28,26],"tags":[11],"class_list":["post-81","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-events","category-masterclasses","category-past-events","tag-past"],"jetpack_sharing_enabled":true,"jetpack_featured_media_url":"https:\/\/ligatures.fba.up.pt\/sig\/wp-content\/uploads\/2025\/12\/IMG_20251110_144325-2-2048x1365-1.jpg","_links":{"self":[{"href":"https:\/\/ligatures.fba.up.pt\/sig\/wp-json\/wp\/v2\/posts\/81","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/ligatures.fba.up.pt\/sig\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/ligatures.fba.up.pt\/sig\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/ligatures.fba.up.pt\/sig\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/ligatures.fba.up.pt\/sig\/wp-json\/wp\/v2\/comments?post=81"}],"version-history":[{"count":2,"href":"https:\/\/ligatures.fba.up.pt\/sig\/wp-json\/wp\/v2\/posts\/81\/revisions"}],"predecessor-version":[{"id":104,"href":"https:\/\/ligatures.fba.up.pt\/sig\/wp-json\/wp\/v2\/posts\/81\/revisions\/104"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/ligatures.fba.up.pt\/sig\/wp-json\/wp\/v2\/media\/82"}],"wp:attachment":[{"href":"https:\/\/ligatures.fba.up.pt\/sig\/wp-json\/wp\/v2\/media?parent=81"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/ligatures.fba.up.pt\/sig\/wp-json\/wp\/v2\/categories?post=81"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/ligatures.fba.up.pt\/sig\/wp-json\/wp\/v2\/tags?post=81"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}